For this campaign for Asito, I worked closely alongside the film crew, moving between takes, making the most of every moment and bit of space available. As a photographer, it was role to stay alert, read the room, and connect with the cast in a way that allowed real emotion to come through. The goal was to capture genuine interactions and a shared sense of purpose, without ever forcing it. The result is a series that feels both intentional and unpolished, while being uplifting.

Thanks to the team: Production & Agency Bruut Amsterdam • Creative Director Bas Reitsma • Producer Marloes Kroon & Timothy Kasri • 1st AD Quintus Maurer • Gaffer Noud van Tiem • Styling Maaike Staal • Hair & Make-up Laura Dullaart