Swapfiets — Campaign

The Swapfiets brand is a unique concept that couldn’t be more Dutch. The brand doesn’t sell bikes, although it might look like it. You can instead rent a bike per month, making it more accessible to a lot of people, and giving you the guarantee that if your bike is stolen, you will get a new one. Something, especially for the Amsterdam-based bikers, is a very fine guarantee.

External Credits
Production & Concept Bruut Amsterdam